A Lingerie controversial campaign video has been banned due to its overly explicit content. Bra N Things stores featured 2011 Australia’s Next Top Model winner Simone Holtznagel posing in a series of sexy outfits that proved too hot to handle described as “Amateur Porn” in complaints.

A lingerie brand has been forced to axe its latest in-store advertising campaign after members of the public complained it was described as “Amateur Porn”.

This Boudoir-Style clip showed the model wearing a range of lacy bras, thongs, knickers, stockings and corsets features provocative close-ups of her body.

Simone also has posted this clip and pictures on Instagram.  

Shoutout to the prude who complained about my “vulgar” “amateur porn” advertisement for the amazing Australian brand 💕Bras and Things💕 and had the clip banned from stores. Honestly, it’s just soooo offensive to show a confident, sexy WOMAN (😱😱😱) in her LINGERIE (😱😱😱😱😱) in the window of a (plot twist) – LINGERIE STORE!!!! Won’t somebody please think of the children?! I mean it’s just truly outrageous 🙄😒 The definition of porn is ‘material containing the explicit description or display of sex organs or activity.’ There is none of that here. How dare you sexualize my body. How dare- after all society’s requests- you take a confident and carefree depiction of a normal, healthy womanly body, promoting women’s products to women, and deem it offensive. Do not impress your insecurities on me, whether physical or sexual. But by saying my body, just comfortably being my body, is somehow ‘wrong’ or ‘dirty’ you are insulting and potentially damaging any woman who may identify with me. Keep your neuroses off my body and go watch some REAL porn, you might be less uptight ✋🏻 Some people really do have too much time on their hands. I see people wearing less on the street and in shopping centers these days and this woman is complaining about a tasteful, beautiful advertisement which is not only showcasing the gorgeous lingerie but also showcases body confidence and embracing the feminine form! So deepest apologies to the poor soul who was so offended by my “vulgar” behavior.. But I shall continue on in being fearlessly me and embracing my curves and my confidence, and I encourage all women to do the same – and if that’s so wrong then I don’t want to be right 💕✨🤘🏻✨💕 (💰Y💰)

A video posted by Simone Holtznagel (@moannn) on

Happy #humpday w/ @brasnthings_ 👙💥❤️💋🐪

A photo posted by Simone Holtznagel (@moannn) on

A series of complaints to the Australian Advertising Standards Bureau (AASB) forced the brand to pull the adverts, claiming that in-store screens were so large and seeing it was “unavoidable”. One more complaint was, “This was in an ordinary public place, with children and families there, why should they be confronted with it in a shopping mall.”

Another said: “It was vulgar, unsuitable for the young and simply demeaning for any woman walking past.”

While another moaned: “They were not merely modelling the underwear, they were moving suggestively, gyrating and looking lasciviously at the camera — like a very amateur porn movie. “It was a demeaning and embarrassing display.”

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Bras N Things also said that they received less feedback from customers about this and do not feel that it has breached advertising standards.

Meanwhile, Simone Holtznagel posted a lengthy rant on Instagram hitting back at the critics who claimed the ad was soft porn. The campaign ceased in the month of July, and Bras N Things says it is confident the video footage will not be used again.

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